 |
|
Cutting-Edge Internet Marketing Research And Articles
As a thought leader and an innovator in the industry, TIG Global maintains a steady position
at the forefront of Internet marketing research. Browse our most recent studies and editorial pieces,
posted below.
To stay ahead of the curve with the very latest Internet marketing articles and information,
visit our news room, or
check out our blog.
Published Internet Marketing Articles, Editorials, And Research By TIG Global
“Getting Social”
Why All Travel Professionals Need to Use Social Media
“Targeting Global Travelers”
A Guide for International Website Optimization
“Expand Your Target Market Internationally to Regain Online Revenue”
A guide to help you boost your online marketing efforts and expand your target market
“A How-To Guide to Online Advertising and Media Buying”
An article designed to help you capture market share and stay ahead in today’s competitive online travel market
"A Picture's Worth More Business"
Leverage Photography and Rich Media to Increase Online Revenue
“Restoring Roots” – Resort & Recreation Magazine
A case study about how a property rebuilt their image with Internet Marketing
“Hit the Spot”- Resort & Recreation Magazine
The importance of having an effective email marketing program
“Ten Standards for Promoting Your Hotel or Destination Online”
Online marketing guidelines to protect online brands and avert legal snares
"Travel-Generated Content and Web 2.0 is here to stay. Why not put it to work for you?"
The value of monitoring travel-generated content related to your company
"10 Ways to Optimize your Hotel Website through Copy"
How to use copywriting to achieve higher search-engine rankings for your site
"Profits and Pitfalls: Online Marketing for Resorts" - Resort Management & Operations
The importance of building and protecting your brand online
"Lines in the Sand" - Lodging Magazine
A frank discussion about the value that third-party intermediaries appear to provide
"Targeting Extended Stay" - Lodging Hospitality
TIG Global web marketing strategies used to attract long-term guests
"Huntington Leverages Luxury" - Lodging Hospitality
A major luxury hotel partners with TIG Global to create an online presence distinguishing it from competitors and maximizes profits
"Build Your Market Before You Open" - Hotel Investment Outlook
A newly built hotel experiences immediate success by partnering with TIG Global to create a strong web presence before opening
"Hotel Owners Need Not Beware of Blogs" - Hotel Business
By embracing blogs, hotel owners can improve online brand perception and deflect negative traveler reviews
TIG Global Publications
“Demystifying Distribution 2.0”
This much anticipated follow-up to the first edition, is intended to serve as a handbook for hospitality
and travel professionals. It examines how to make smart, strategic decisions based on the latest travel
distribution trends.
“The Travel Marketer's Guide to Social Media and Social Networks”
This special report explores the growing phenomenon of Web 2.0 with an in-depth look at how current industry
professionals are using social media and how the travel industry is adapting.
“Profits and Pitfalls of Online Marketing: A Legal Desk Reference for Travel Executives”
This special report examines the increasingly important challenge travel executives face in managing their
invaluable brands, trademarks and other intellectual property in the dynamic digital landscape.
Achieve a new level of interactive success with TIG Global.
Contact us for leading-edge Internet marketing services.
|
|
|
|
|
